MAISON&OBJET in its recent edition of January 2019 has hosted 84,236 visitors, of which 43,556 French and 37,880 international guests from 160 countries. The figure is slightly decreasing compared to the record set in the January 2018 edition, but considering the turbulent context in France in the preceding weeks, the quality of attendance has remained at a high level, and appreciated by the exhibitors.
MAISON&OBJET January 2019: Trends and data
2,910 brands have presented their latest creations: among them, 603 were at their debut at the Fair. According to the exhibitors, among which there is a 62% of international brands from 65 countries, this edition was particularly positive from the point of view of business prospects and contracts activated.
The public feedback confirmed the liking for the new breakdown in the area of the exhibition areas, MAISON on one side and OBJET on the other, which made the offer more immediately readable and the visit more intuitive.
MAISON&OBJET January 2019
Each edition of MAISON&OBJET explores a trend, in collaboration with the International consultancy agency NellyRodi, focused on the analysis and forecasting of trends. “Excuse my French!” has turned the spotlight on French touch, that “je ne sais quoi” that comes back to pleasure all over the world. The immersive experience offered in the Trend Forum space has staged the typically French art to cultivate paradoxes and distort the classics, emphasizing the creative effervescence of the brands Made in France and a whole new generation of designers.
MAISON&OBJET January 2019: with the Rising Talent Awards, goal on China
Loyal to its vocation as a talent scout, the salon has showcased the young vanguard of China, a key country for contemporary creativity. The six designers selected for the Rising Talent Awards were invited to exhibit their creations at the fair: a springboard to new collaborations with brands, especially because the exhibition continues in Galeries Lafayette Homme from January 25th to February 19th, 2019.
Sebastian Herkner, proclaimed Designer of the Year, presented in a specific area his flagship achievements and his style characterized by multicultural inspirations, with primacy to color and the happy combination of craftsmanship and innovation.
What’s new? presented more than 500 brands and almost 1,500 new products from around the world, brought to light by the industry’s best trend-setters: Elizabeth Leriche, François Bernard and François Delclaux.